Sustaining Growth Through Innovation: Highlights from the 35th MEPI Excellence Awards Night at EDSA Shangri-La Hotel
The 35th MEPI (Marketing Educators and Practitioners International) Excellence Awards Night, held at the prestigious EDSA Shangri-La Hotel, was an evening of celebration, recognition, and forward-looking innovation. This year’s theme, Sustaining Growth Through Innovation, reflected the dynamic spirit of the marketing and business sectors, focusing on how innovative strategies, leadership, and creativity contribute to long-term success. With a gathering of the brightest minds in the marketing industry, the event showcased exceptional leaders, top performers, and new members who are shaping the future of marketing and business in the Philippines and beyond.
A Night of Celebration and Recognition
The grand ballroom of EDSA Shangri-La Hotel was filled with excitement and anticipation as professionals, educators, and practitioners from the marketing world gathered to recognize excellence and innovation. The evening began with a warm welcome from MEPI leadership, who emphasized the organization’s commitment to promoting and advancing the fields of marketing, education, and professional practice. As the night unfolded, awardees were celebrated for their achievements in various categories that recognized leadership, strategy, and innovation in different facets of business.
Among the most highly anticipated segments of the evening were the awards for Top REP (Regional Executive Professional), Top DSM (District Sales Manager), Top NSM (National Sales Manager), and Top PM (Product Manager). These categories highlighted the individuals who have excelled in their roles and demonstrated exceptional skills in driving growth through innovative approaches to marketing, sales, and product management.
Top REP: Excellence in Regional Leadership
The Top REP award was presented to a regional executive who exhibited extraordinary leadership in driving market expansion and sales in their designated territory. This individual’s ability to adapt to changing market conditions, craft innovative marketing strategies, and lead a high-performing team earned them the top honor. Their focus on cultivating strong relationships with clients and understanding regional market dynamics were key factors in their success. Their innovative approach to localizing campaigns and leveraging regional insights to boost business growth truly made them a standout leader in their field.
Top DSM: Excellence in Sales Leadership
The Top DSM award recognized a District Sales Manager who displayed exemplary leadership in managing and motivating a sales team to achieve exceptional results. This year’s recipient stood out for their commitment to fostering a culture of collaboration and continuous improvement. Their innovative sales strategies, including the integration of data analytics and customer feedback loops into their sales processes, were instrumental in driving sustained growth for the organization. The award highlighted the importance of visionary leadership and the role of sales managers in adapting to an ever-changing business environment.
Top NSM: National Excellence in Sales Strategy
The Top NSM award was given to a National Sales Manager who demonstrated exceptional expertise in shaping national sales strategies and achieving nationwide growth. Their success was built on a foundation of innovative marketing and sales techniques that were tailored to diverse market segments. This leader’s focus on creating long-term relationships with key stakeholders, paired with their ability to leverage cutting-edge technology and data analytics, led to outstanding results across multiple channels. The award underscored the importance of strategic thinking and innovation in national-level sales management.
Top PM: Pioneering Product Management
The Top PM award celebrated an individual who demonstrated exceptional talent in managing the lifecycle of products from concept to market. The recipient’s innovative product management strategies were driven by a deep understanding of consumer needs, market trends, and emerging technologies. By introducing new products that resonated with customers and helped the company capture new market share, the winner demonstrated how innovation in product development can lead to sustained business growth. Their ability to work cross-functionally with teams to bring new ideas to life was a crucial element of their success.
Induction of 2025 MEPI Officers, Trustees, and New Members
The evening also marked the induction of the 2025 MEPI officers, trustees, and new members. This annual tradition is a significant moment in MEPI’s ongoing mission to foster excellence in marketing education and practice. The induction ceremony was a testament to the continued growth and evolution of the organization, as new leaders with fresh perspectives and innovative ideas were welcomed into the future.